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Lessons Nonprofits can Learn from Political Campaigns

You may have seen our Huffington Post blog on what poptical campaigns can learn from nonprofits, but the lessons go both ways. In her article for the Direct Marketing Association of Washington (DMAW), CDR President Angela Struebing explains that this election cycle can teach nonprofits to be more flexible, digitally focused and highly targeted in their marketing.  

Angela Struebing