CDR, a Moore company, has received two MAXI Awards from the Direct Marketing Association of Washington (DMAW) for outstanding achievements in direct marketing. CDR is a leading omnichannel direct marketing firm offering an array of fundraising services to some of the most renowned nonprofit organizat...
WASHINGTON (July 26, 2022) – CDR, a Moore company, announced today that they have been selected by
WASHINGTON (July 19, 2022) – CDR, a Moore company, announces the promotion of DeDi Oxenberg to executive vice president. In her new role, Oxenberg’s primary duties will be to provide overall agency leadership, contribute to CDR’s strategic direction and...
WASHINGTON (July 7, 2022) – CDR Fundraising Group, a Moore company, announces a new branding approach and will now be called CDR. For forty years,
I know this is a tough time for many of us. We've seen long hours, adjusted to working from home or in companies with fewer people. We know our work and the work of our clients is helping causes on the front lines of this crisis. So, thank you for all you do. In the current rapidly evolving environment with COVID-19, aka coronaviru...
Just as the recipe for your favorite meal requires specific ingredients, an acquisition campaign needs detailed lists and segments that work together to create the best end product. At National Fundraising Lists (NFL), the first question we always start with is: “What is your goal?” Are you looking to reach a specific audien...
Each month, CDR features a spotlight of one of our employees. This month, we are highlighting Senior Account Executive, Dana Farrall. What is your favorite thing about working at CDRFG? There are several reasons I love working at CDR and have been here 12 years. If I must pick just one, I would say I love that every da...
Each month, CDR features a spotlight of one of our employees. This month, we are highlighting Production Manager, Shannon Pedersen. What is your favorite thing about working at CDRFG? One of my favorite things about working at CDR is having the opportunity to raise money for so many wonderful organizations including Wo...
The only thing people across the political spectrum agree on is this will be an election like no other. While true, it’s important to remember EVERY election is unique, making cumulative data to support actions fundraisers should take during any given election year difficult to attain. Which is why I interviewed or reviewed repor...
Each month, CDR features a spotlight of one of our employees. This month, we are highlighting Account Executive, Gaea Scott. What is your guilty pleasure? Being a mother of 4 boys, my guilty pleasure is stealing time for myself. My most recent chance was going to afternoon tea with my college roommates. A very nice, qu...
The world of direct marketing is rich with information—so much so that someone who is new to the industry can be easily overwhelmed. With so many different facets, it would be nearly impossible to quickly grasp all the available information if one tried. So, in an effort to help direct-marketing newbies, we’ve put together some quick...
Each month, CDR features a spotlight of one of our employees. This month, we are highlighting Accounting Manager, Naeela Trindade. What is your favorite thing about working at CDR? The feeling of ease  What is your guilty pleasure? Watching friends… watched the series at leas...
The 2019 ANA Chicago Nonprofit Conference (otherwise known as #ANACHINP) took place last week at downtown’s Renaissance Hotel, and it did not disappoint. The two-and-a-half-day agenda was packed with great speakers and covered many industry “hot topics,” including leadership development, marketing evolution, big data an...
Direct mail is not dead. In fact, it’s quite healthy and still accounts for more revenue than any other fundraising channel. But because the fundraising marketplace is so competitive, it is necessary for organizations to pursue additional ways to connect with their current donors and effective methods for securing new ones. Supplementing t...
Each month, CDR features a spotlight of one of our employees. This month, we are highlighting Account Coordinator, Kyla Kellogg. What is your favorite thing about working at CDR? Everyone’s so friendly and very helpful!  What is your guilty pleasure? Binging The Office- i...